Event Bids
Bid Books and Proposals for NHL All-Star Weekend and IIHF World Junior Championship
I designed and organized a 315 page bid book for the NHL All-Star Weekend. The book had 7 sections that included everything from event proposals to building specifications to government approvals. I worked with every department of the organization to gather all required data. The book was initiated and shipped in one month.
In 2019, it was announced that St. Louis would host the 2020 NHL All-Star Weekend!
Below: Announcement Email Header
Below: Flyer for 10-Game Packs (Use of 18-19 Season Branding) to ensure All-Star ticket access
Over a 6 month period, I designed, organized and cowrote the 315 page bid book for hosting the IIHF Ice Hockey World Junior Championships. This lead to St. Louis being a finalist in the bid to host the 2018 championships.
St. Louis hosted USA Hockey during the finalist stage. I created the necessary branding elements for their visit.
St. Louis ultimately lost their bid, but the legacy of the Heartland of Hockey is still in use today.
Below: Event Style Guide
Below: USA Hockey Visits St. Louis
Hockey is still expanding in St. Louis with events like youth tournaments and learn-to-play initiatives.
